   At its new location in the Old Paper Factory (Alte Papierpfabrik), PREMIUM ORDER DUESSELDORF presented nearly 350 PREMIUM collections on an area of 3,000 sq. meters and, once again, closed with positive results. Both exhibitors and visitors were taken by the impressive architecture of the hall. The clean design of the stands served to highlight the exclusive collections. Since its launch in 2005, PREMIUM ORDER DUESSELDORF has seen a continuous increase in exhibitors and visitors and, in the meantime, it's become a fixed date in the calendar of each and every retailer. The success of all the PREMIUM events relies on the careful selection of the collections. The brand portfolio of exclusive women’s and men’s collections, denims, shoes, and accessories is curated anew each season, true to the PREMIUM umbrella brand concept. Following PREMIUM ORDER DUESSELDORF comes PREMIUM ORDER MUNICH from August 13-16, 2011. Here, on the expanded site of the Zenith Gelände, almost 500 exclusive collections will be presented on an area of nearly 10,000 sq. meters. |